By Claire Troughton, Jan 13 2017 12:32PM
You may not have heard of 'Gift of the Year' before or even The Giftware Association, but for those producing or marketing goods in the UK for the home and gift sector it's a big name. The GA have been around for 70 years offering help, advice and support to UK businesses. They run the industry's most prestigious award scheme, crowning the achievements of the most innovative products new to market each year. There are 22 categories covering most of the gift industry including fair trade products, best novelty, gifts under £10, kitchen and dining, home accessories, best pet product, cards and wrap and each receiving hundreds of entries. This year I was delighted to be nominated in the Fine jewellery category for my new 'Lovey Dovey' collection. This hasn't been launched on my site yet, but has been well received by a few key retailers and is set to launch on Not On The High Street in the next few weeks - watch this space! The collection features sentimental jewellery designed to be given at key moments in life, like the twin dove and heart pendant, a perfect gift for a bride on her wedding day. There are hearts that can be personalised with letters and birth stones and the gorgeous dove carrying a heart could denote the birth of a new baby. I'm hoping to upload the full collection soon, but for now here's a sneak preview. Please do leave a comment to let me know what you think.
On 3rd January I was delighted to be informed I had been shortlisted for 'Gift of the Year 2017' along with 6 other companies in the Fine Jewellery category. Samples of the collection then had to be posted off to GA headquarters for live judging. The judging panel consists of a broad cross section of the industry from the quirky local boutique to the UK's most respected department stores. During the rigorous, week long process of judging the judges forensically review and evaluate the submitted product constantly measuring against the criteria and standards. The secret judging room is a hive of activity, thought, discussion, hard work and of course fun! This year there are 27 judges, including a representative from John Lewis and The National Gallery, so even if I don't progress any further I'm delighted to get the chance to show them my work. Keep your fingers crossed for me all the same though! xx